
The Studio Original prints. Quiet craft. Design that endures. SMF Studio creates original prints for fashion and lifestyle brands, rooted in a deep respect for craft and the art of printmaking. Each design is approached with thought and intention, looking beyond seasonal trends to create work with depth, character and a lasting quality.

Our Approach The doing. The digging. The unfolding of ideas.Every print begins with a process of research, exploration and experimentation. From gathering inspiration to exploring colour, mark-making and material, each design develops through a balance of intuition and intention. Working closely with brands, from independent labels to established fashion businesses, the aim is to create prints that feel considered, distinctive and meaningful to each collection.

About Sheung SMF Studio is founded by Sheung Fung, a textile designer and graduate of Central Saint Martins, with a decade of experience at COS, where she progressed to Senior Print Designer. Her experience developing prints for global fashion collections informs a practice that brings together artistic exploration, a considered approach to design and a practical understanding of the demands of fashion.

The Studio Original prints. Quiet craft. Design that endures.
SMF Studio creates original prints for fashion and lifestyle brands, rooted in a deep respect for craft and the art of printmaking. Each design is approached with thought and intention, looking beyond seasonal trends to create work with depth, character and a lasting quality.

Our Approach The doing. The digging. The unfolding of ideas.Every print begins with a process of research, exploration & experimentation. From gathering inspiration to exploring colour, mark-making and material, each design develops through a balance of intuition and intention. Working closely with brands, from independent labels to established fashion businesses, the aim is to create prints that feel considered, distinctive and meaningful to each collection.

About Sheung SMF Studio is founded by Sheung Robertson, a textile designer and graduate of Central Saint Martins, with a decade of experience at COS, where she progressed to Senior Print Designer. Her experience developing prints for global fashion collections informs a practice that brings together artistic exploration, a considered approach to design and a practical understanding of the demands of fashion.
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